---
title: Datos y Analítica | Insights | SUMāTO
description: "Datos y Analítica in Latin America: analysis, guides and practical cases from SUMāTO on AI, data, cloud and cybersecurity."
---

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## [Nube Cloud Architecture: Principles Every Executive Should Understand](https://sumatogroup.com/en/insights/blog/arquitectura-nube-principios-empresas)

7 min de lectura

The architecture of a cloud solution is one of those conversations many executives prefer to leave entirely in the hands of the ...

Andrés Lozada· Jul 22, 2026, 7:00:00 AM

## [Inteligencia Artificial How to Implement AI in Your Company: A Process That Works in Practice](https://sumatogroup.com/en/insights/blog/como-implementar-ia-en-empresas-paso-a-paso)

7 min de lectura

There is one question I hear often from executives who have already moved past the "should we use AI?" stage and reached the "how do ...

Andrés Lozada· Jul 9, 2026, 7:00:00 AM

## [Inteligencia Artificial BPM vs. RPA: What's the Difference and When to Use Each One](https://sumatogroup.com/en/insights/blog/bpm-vs-rpa-diferencias-cuando-usar)

10 min de lectura

In nearly every organization beginning its automation journey, the same conversation surfaces at some point: do we need BPM or RPA? ...

Andrés Lozada· Jun 11, 2026, 7:00:00 AM

## [Inteligencia Artificial The state of enterprise AI at mid-2026](https://sumatogroup.com/en/insights/blog/estado-ia-empresarial-2026)

7 min de lectura

At the midpoint of 2026, the conversation about enterprise artificial intelligence changed in tone. It is no longer about proving that ...

Andrés Lozada· Jun 10, 2026, 7:00:00 AM

## [Nube Cloud Computing: What It Is and Why It's No Longer Optional for Companies](https://sumatogroup.com/en/insights/blog/cloud-computing-que-es-por-que-no-es-opcional)

7 min de lectura

Ten years ago, the question at many Latin American companies was whether moving to the cloud made sense. Today that question no longer ...

Andrés Lozada· May 20, 2026, 7:00:00 AM

## [Nube The Real Business Impact of Cloud: Beyond Cutting IT Costs](https://sumatogroup.com/en/insights/blog/impacto-negocio-cloud-computing)

6 min de lectura

When a company decides to move to the cloud, the conversation usually starts in the technology department. But the real impact — the ...

Andrés Lozada· Apr 22, 2026, 7:00:00 AM

## [Nube The Real Benefits of a Cloud Model: When They Materialize and When They Don't](https://sumatogroup.com/en/insights/blog/beneficios-modelo-cloud-empresas)

7 min de lectura

There is a version of this conversation that is no longer very useful: the one that lists cloud benefits as if they were product ...

Andrés Lozada· Mar 24, 2026, 7:00:00 AM

## [Inteligencia Artificial The AI Technology Gap: Why Adoption in Latin America Is Moving Slower Than It Should](https://sumatogroup.com/en/insights/blog/brecha-tecnologica-adopcion-ia-america-latina)

6 min de lectura

There is an interesting paradox in the artificial intelligence landscape across Latin America. The region has interest, it has ...

Andrés Lozada· Jan 13, 2026, 7:00:00 AM

## [Datos y Analítica Portfolio analytics: prioritising collections work](https://sumatogroup.com/en/insights/blog/analitica-cartera-cobranza)

5 min de lectura

Most collections teams prioritise by age and amount because those are the figures already to hand. Prioritising by probability of ...

Andrés Lozada· Nov 19, 2025, 7:00:00 AM

## [Datos y Analítica Master data: reaching a single view of the customer](https://sumatogroup.com/en/insights/blog/datos-maestros-cliente-unico)

5 min de lectura

The same customer appears three times because three systems captured them at three moments, with no shared rule about what identifies ...

Andrés Lozada· Sep 24, 2025, 7:00:00 AM

## [Datos y Analítica Data freshness: how often it is worth refreshing](https://sumatogroup.com/en/insights/blog/frescura-del-dato-cada-cuanto-actualizar)

6 min de lectura

The right question is not how often a piece of data can be refreshed, but how often it needs to be refreshed for the decision it ...

Andrés Lozada· Aug 21, 2025, 7:00:00 AM

## [Inteligencia Artificial Implementing Cognitive Agents: Critical Success Factors and Methodology](https://sumatogroup.com/en/insights/blog/implementando-factores-criticos-exito-metodologia)

9 min de lectura

I have seen enterprise AI projects fail for reasons that have nothing to do with technology. I have seen organizations with the right ...

Andrés Lozada· Jul 5, 2025, 3:00:00 AM

## [Inteligencia Artificial Intelligent Document Management with AI: From Document Chaos to Structured Knowledge](https://sumatogroup.com/en/insights/blog/gestion-documental-inteligente-conocimiento-estructurado)

7 min de lectura

Nearly every modern organization faces a paradox: never has so much information been available, and never has it been so hard to find ...

Andrés Lozada· Jun 7, 2025, 3:00:00 AM

## [Ciberseguridad Technological Sovereignty and Enterprise AI: Why It Matters That Your Cognitive Agent Is Latin American-Built](https://sumatogroup.com/en/insights/blog/soberania-tecnologica-ia-empresarial-latinoamerica)

7 min de lectura

When Latin American executives evaluate enterprise AI platforms, "technological sovereignty" rarely appears near the top of the ...

Andrés Lozada· May 24, 2025, 3:00:00 AM

## [Datos y Analítica Indicators that actually get used: designing to decide](https://sumatogroup.com/en/insights/blog/indicadores-que-si-se-usan)

6 min de lectura

An indicator nobody uses is not a visualisation problem. It is an indicator tied to no decision. Before designing the dashboard it is ...

Andrés Lozada· May 14, 2025, 7:00:00 AM

## [Inteligencia Artificial Architecture of an Autonomous Cognitive Agent: What's Behind It, for the CTO Who Needs to Understand the Technology](https://sumatogroup.com/en/insights/blog/arquitectura-agente-cognitivo-cto-tecnologia)

8 min de lectura

When a CTO or solutions architect hears about "autonomous cognitive agents," the immediate question is not philosophical—it is ...

Andrés Lozada· May 10, 2025, 3:00:00 AM

## [Ciberseguridad Cognitive Agents in the Oil & Gas Sector: Cognitive Automation for High-Risk Critical Operations](https://sumatogroup.com/en/insights/blog/oil-gas-automatizacion-cognitiva-operaciones-criticas)

8 min de lectura

The oil and gas sector has a characteristic that sets it apart from virtually any other industry: the cost of an error is not measured ...

Andrés Lozada· Apr 26, 2025, 3:00:00 AM

## [Inteligencia Artificial Data for AI: the asset that decides who wins](https://sumatogroup.com/en/insights/blog/datos-para-ia)

7 min de lectura

Over the past year we've watched entire teams obsess over choosing the "right" artificial intelligence model: this one reasons better, ...

Andrés Lozada· Mar 11, 2025, 7:00:00 AM

## [Datos y Analítica Catalogue and lineage: where each number comes from](https://sumatogroup.com/en/insights/blog/catalogo-datos-linaje)

5 min de lectura

When someone asks where a number comes from and nobody can answer on the spot, the problem is not the dashboard: it is that the ...

Andrés Lozada· Jan 23, 2025, 7:00:00 AM

## [Datos y Analítica Analytics and personal data: what changes when the data is about people](https://sumatogroup.com/en/insights/blog/analitica-proteccion-datos-personales)

8 min de lectura

An analytics programme working with data about customers, employees or patients is processing personal data, and that fact changes ...

Andrés Lozada· Nov 12, 2024, 7:00:00 AM

## [Datos y Analítica Analytics in the operation: figures that reach the person deciding](https://sumatogroup.com/en/insights/blog/analitica-en-la-operacion)

7 min de lectura

Most analytics work stops one step short. The figure is correct, the dashboard is built, and the person who could act on it never sees ...

Andrés Lozada· Aug 13, 2024, 7:00:00 AM

## [Datos y Analítica The semantic model: one definition the whole company can use](https://sumatogroup.com/en/insights/blog/modelo-semantico-definicion-unica)

8 min de lectura

A semantic model is the place where "active customer" and "monthly revenue" are defined once, in a form the reporting tools read ...

Andrés Lozada· May 14, 2024, 7:00:00 AM

## [Inteligencia Artificial Augmented analytics with generative AI](https://sumatogroup.com/en/insights/blog/analitica-aumentada-ia)

7 min de lectura

For years, advanced analytics lived behind an invisible barrier: to ask your data a question, someone had to know how to write a ...

Andrés Lozada· Oct 13, 2023, 7:00:00 AM

## [Inteligencia Artificial RAG and Vector Databases: AI Grounded in Your Knowledge](https://sumatogroup.com/en/insights/blog/rag-bases-vectoriales)

7 min de lectura

You try one of these new language models, it leaves you breathless with the fluency of its answers, and then you ask it about your ...

Andrés Lozada· Apr 14, 2023, 7:00:00 AM

## [Datos y Analítica Metrics that mislead: averages, denominators and vanity numbers](https://sumatogroup.com/en/insights/blog/metricas-que-enganan)

8 min de lectura

A metric does not have to be wrong to mislead. Most of the figures that produce bad decisions are calculated correctly and read badly ...

Andrés Lozada· Oct 11, 2022, 8:00:00 AM

## [Inteligencia Artificial Data Governance: The Foundation AI Needs](https://sumatogroup.com/en/insights/blog/gobierno-dato-ia)

6 min de lectura

In recent months, many boards have discovered the same uncomfortable truth: no matter how sophisticated the AI model an organization ...

Andrés Lozada· Jul 14, 2022, 8:00:00 AM

## [Inteligencia Artificial Lakehouse: Unifying the Data Lake and Warehouse](https://sumatogroup.com/en/insights/blog/lakehouse-unificar-datos)

7 min de lectura

For a decade, we data teams have lived with an architecture split in two: on one side the data lake, cheap and flexible, where ...

Andrés Lozada· Mar 10, 2022, 7:00:00 AM

## [Datos y Analítica Data Mesh and Lakehouse: Decentralized Data](https://sumatogroup.com/en/insights/blog/data-mesh-lakehouse)

7 min de lectura

For a decade, the promise was seductive: concentrate all of the organization's data in a single central repository, governed by a ...

Andrés Lozada· Sep 16, 2021, 8:00:00 AM

## [Datos y Analítica Data quality: why two teams bring different figures to the same meeting](https://sumatogroup.com/en/insights/blog/calidad-datos-cifras-distintas-comite)

8 min de lectura

When two teams bring different figures for the same metric, there is almost never a calculation error: there are two definitions ...

Andrés Lozada· Jun 15, 2021, 8:00:00 AM

## [Datos y Analítica Data governance: who answers for a figure](https://sumatogroup.com/en/insights/blog/gobierno-datos-quien-responde-cifra)

7 min de lectura

Data governance is the set of agreements about who defines each data item, who answers for its quality and who may use it. It is not a ...

Andrés Lozada· Nov 17, 2020, 7:00:00 AM

## [Nube Real-Time Analytics for Faster Decisions](https://sumatogroup.com/en/insights/blog/analitica-tiempo-real)

7 min de lectura

Imagine a promotion sells out its inventory in four hours, but your team only finds out when it reviews the report the following ...

Andrés Lozada· Aug 18, 2020, 8:00:00 AM

## [Datos y Analítica Data architecture: what suits a mid-sized operation](https://sumatogroup.com/en/insights/blog/arquitectura-datos-que-conviene)

7 min de lectura

A data warehouse stores information already structured and modelled to answer known questions. A lake stores data in its original form ...

Andrés Lozada· Feb 11, 2020, 7:00:00 AM

## [Ciberseguridad Data Governance: Quality Over Quantity](https://sumatogroup.com/en/insights/blog/gobierno-de-datos)

7 min de lectura

For years we were told that data was the new oil and that accumulating information was, in itself, a competitive advantage. Today, in ...

Andrés Lozada· Sep 17, 2019, 8:00:00 AM

## [automatizacion DataOps: Industrializing Data](https://sumatogroup.com/en/insights/blog/dataops-industrializar-dato)

6 min de lectura

For years, those of us on data teams have lived with an uncomfortable contradiction: we invest in modern platforms, we hire analytical ...

Andrés Lozada· Mar 12, 2019, 7:00:00 AM

## [Nube Edge Computing: Process Where Data Is Born](https://sumatogroup.com/en/insights/blog/edge-computing)

7 min de lectura

A few days ago, walking a manufacturing plant alongside a client in northern Mexico, I stopped in front of a packaging line that ...

Andrés Lozada· Jan 15, 2019, 7:00:00 AM

## [Datos y Analítica From dashboard to decision: why nobody uses the one they asked for](https://sumatogroup.com/en/insights/blog/del-tablero-a-la-decision)

7 min de lectura

A dashboard is worth only what it changes. If nobody acts differently after looking at it, it is an expensive report with charts — and ...

Andrés Lozada· Nov 13, 2018, 7:00:00 AM

## [Inteligencia Artificial Predictive Analytics: Anticipate Instead of React](https://sumatogroup.com/en/insights/blog/analitica-predictiva)

7 min de lectura

I have spent months in conversation with business leaders across LATAM who already have dashboards, reports and metrics to spare, and ...

Andrés Lozada· Sep 18, 2018, 8:00:00 AM

## [Ciberseguridad Data Privacy and Governance: Preparing for the New Era](https://sumatogroup.com/en/insights/blog/privacidad-gobierno-del-dato)

7 min de lectura

The first time a client asked me, "Do you know exactly what data of mine you keep, where and why?", I realized I didn't have a clean ...

Andrés Lozada· May 22, 2018, 8:00:00 AM

## [Inteligencia Artificial From Report to Insight: Self-Service Analytics](https://sumatogroup.com/en/insights/blog/analitica-autoservicio)

7 min de lectura

A few months ago, in a meeting with the leadership team of a distribution company, I witnessed a scene that repeats itself across ...

Andrés Lozada· Oct 17, 2017, 8:00:00 AM

## [Ciberseguridad IoT: Connecting Physical Operations to Data](https://sumatogroup.com/en/insights/blog/iot-operacion-fisica-dato)

7 min de lectura

A few weeks ago I toured a manufacturing plant where a supervisor proudly showed me a notebook in which he wrote down, by hand, the ...

Andrés Lozada· Aug 15, 2017, 8:00:00 AM

## [Inteligencia Artificial Machine Learning for Business: From the Lab to the Business](https://sumatogroup.com/en/insights/blog/machine-learning-empresas)

9 min de lectura

Every time I visit a client in this first half of 2017, the same question comes up, almost always with a hint of skepticism: "Is ...

Andrés Lozada· Jun 13, 2017, 8:00:00 AM

## [Inteligencia Artificial Big Data in Practice: From Hadoop to Spark](https://sumatogroup.com/en/insights/blog/big-data-hadoop-spark)

8 min de lectura

The first time I saw a Hadoop cluster processing a full day of a retailer's transactions, it became clear to me that the problem was ...

Andrés Lozada· Feb 14, 2017, 7:00:00 AM

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      "addressCountry" : "MX",
      "addressLocality" : "Huixquilucan",
      "addressRegion" : "Estado de México",
      "postalCode" : "52787",
      "streetAddress" : "Av. Vialidad de la Barranca No. 6, Torre 1, Suite 400, Piso 4, Col. Bosques de las Palmas"
    },
    "name" : "SUMāTO MX",
    "telephone" : "+52 55 8897 5791"
  }, {
    "@type" : "Place",
    "address" : {
      "@type" : "PostalAddress",
      "addressCountry" : "CO",
      "addressLocality" : "Bogotá",
      "streetAddress" : "Cra. 45 # 103-34, Of. 202"
    },
    "name" : "SUMāTO CO",
    "telephone" : "+57 601 724 5059"
  } ],
  "logo" : {
    "@type" : "ImageObject",
    "height" : 500,
    "url" : "https://sumatogroup.com/hubfs/BRANDING/SUM%C4%81TO%20%7C%20LOGO%201000x500.png",
    "width" : 1000
  },
  "name" : "SUMāTO",
  "sameAs" : [ "https://www.linkedin.com/company/sumatogroup", "https://www.youtube.com/@sumatogroup", "https://torre.ai/teams/SUMaTOGroup", "https://www.cbinsights.com/company/sumto-group", "https://elioplus.com/profiles/channel-partners/57295/sumato-group" ],
  "telephone" : "+52 55 8897 5791",
  "url" : "https://sumatogroup.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://sumatogroup.com/#website",
  "@type" : "WebSite",
  "description" : "Technology consulting in AI, data, automation, cybersecurity and cloud across Latin America.",
  "inLanguage" : "en",
  "name" : "SUMāTO",
  "publisher" : {
    "@id" : "https://sumatogroup.com/#organization"
  },
  "url" : "https://sumatogroup.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BreadcrumbList",
  "itemListElement" : [ {
    "@type" : "ListItem",
    "item" : "https://sumatogroup.com/en",
    "name" : "Home",
    "position" : 1
  }, {
    "@type" : "ListItem",
    "item" : "https://sumatogroup.com/en/insights/tag/datos-y-anal%C3%ADtica",
    "name" : "Insights listing page",
    "position" : 2
  } ]
}
```